We are only a week away from Black Friday, the major shopping event that signals the start of the holiday season. However, this doesn't mean that great deals on Apple devices aren't already available, especially with the arrival of M5-powered iPads and MacBooks -- which may lead to deeper discounts on older models.
We've spotted a range of early deals not only for iPads and MacBooks, but also for cut-price iPhones, AirPods, AirTags, and Apple accessories.
Black Friday is an excellent opportunity to save, especially as Apple device sales aren't historically huge throughout the year. You might not see many bargain Apple products, but given how expensive they can be, even a discount of 5% - 20% can still be worth your while.
Also: The best Black Friday deals we've found so far
extensively covers the major Black Friday sales event, and we are tracking early Apple discounts across retailers, including Amazon , Walmart , and Best Buy . Here are the best early Black Friday deals on Apple products online. We will be frequently updating our deal recommendations as more become available before and during the event.
Black Friday Apple deals at a glance
- Apple AirPods Max over-ear headphones : 22% off at Amazon for $430
- Apple Watch Ultra 2 : 25% off at Best Buy for $599
- Apple iPad 11-inch (A16) : 20% off at Amazon for $279
- Apple Pencil Pro : 23% off at Amazon for $99
- Apple iPad mini (A17 Pro) : 20% off at Amazon for $399
Best Black Friday Apple deals
Apple iPhone 17
for $0 (various offers)
- Current price: $0
- Original price: $830
Ahead of Black Friday, we've spotted a few great deals for the new Apple iPhone 17. However, the standout is Verizon's, which is offering the iPhone 17, an iPad, and Apple Watch Series 11 with the purchase of a new line.
Trade-in credit deals are also available at AT&T and T-Mobile.
Review: I've used every iPhone 17 model, and my yearly buying advice is changing in 2025
Apple iPad Pro 11-inch (M5)
for $923 (save $77)
- Current price: $923 (8% off)
- Original price: $999
Apple's M5 chip was released very recently, and in light of this, you might be interested in an iPad powered by the new chip. If so, ahead of Black Friday, you can save $77 on an 11-inch iPad Pro equipped with an Ultra Retina XDR display and 256GB of storage.
Review: After using M5 iPad Pro, I'm seriously considering putting away my MacBook for it
Apple AirPods 4 earbuds
for $80 (save $49)
- Current price: $80 (38% off)
- Original price: $129
There's a substantial discount on a pair of Apple AirPods 4 earbuds at Amazon ahead of Black Friday. These earbuds provide quality sound, personalized spatial audio, and up to 30 hours of battery life.
Review: I've used every AirPods and Pro model since launch, and here's my buying advice
Apple AirPods Max
for $430 (save $119)
- Current price: $430 (22% off)
- Original price: $549
Our reviewers consider the Apple AirPods Max over-ear headphones as one of the best options around for Apple fans. While they are expensive, they are powered by Apple's H1 chip and offer high-quality sound, spatial audio, and active noise cancellation.
The steepest discount is available if you opt for a blue finish.
Review: The AirPods Max are (still) the best headphones for Apple users
Apple Watch SE (2nd Gen)
for $160 (save $89)
- Current price: $160 (36% off)
- Original price: $249
The Apple Watch SE is proving to be a popular pick even before Black Friday begins. You can save 36% off the typical price on this smartwatch, which is a 40mm model with GPS connectivity. Two colors are currently in stock.
Also: This Apple Watch model is still my favorite - and it's the cheapest one you can buy new
Apple iPad 11-inch (A16)
for $279 (save $70)
- Current price: $279 (20% off)
- Original price: $349
Over at Amazon, a sales favorite has reappeared during the holiday season -- the A16-powered Apple iPad. This tablet is a great choice if you want an affordable, entry-level device for casual use, entertainment, streaming, and study.
Apple AirTag
for $18 (save $11)
- Current price: $18 (38% off)
- Original price: $29
If you are like me and lose your car or house keys more often than you would like to admit, you might be interested in the discount available on an Apple AirTag item tracker over at Amazon -- our pick for the best Bluetooth tracker overall. This is one of the largest drops we've seen.
Review: The best Bluetooth trackers you can buy in 2025
Black Friday iPad and MacBook deals
Apple iPad Air 11-inch (M3)
for $449 (save $150)
- Current price: $449 (25% off)
- Original price: $599
For those on the hunt for a thin and light iPad, consider the $150 discount available for an M3-powered Apple iPad Air. This tablet comes with an 11-inch Liquid Retina display and 128GB of storage.
Apple 13-inch iPad Pro (M4)
for $1,249 (save $50)
- Current price: $1,249 (4% off)
- Original price: $1,299
The same discount is available for an iPad at Best Buy. However, this is from the iPad Pro range and comes with an upgraded M4 chip, a larger 13-inch display, and 256GB of storage.
Apple MacBook Air (M4)
for $749 (save $250)
- Current price: $749 (25% off)
- Original price: $999
This 2025 MacBook Air is now on sale at Amazon. Powered by Apple's M4 chip, this work and entertainment-ready laptop is thin, light, and comes with a 13-inch display, 16GB of RAM, and 256GB of storage.
Apple 2025 MacBook Air (M4)
for $1,149 (save $251)
- Current price: $1,149 (18% off)
- Original price: $1,400
Ahead of Black Friday, you can also enjoy over $250 off the usual price of a 2025 Apple MacBook Air. This model is equipped with a 15.3-inch Liquid Retina display, 16GB of RAM, and 512GB of storage -- making it a great choice for work and travel.
- Apple iPad Pro 13-inch (M4) : $1,250 (save $249): If you're after a top-of-the-range iPad, consider the discount of close to $250 available on this 13-inch iPad Pro model, equipped with an M4 chip, 512GB of storage, and an Ultra Retina XDR display.
- Apple MacBook Pro (M4 Pro) : $2,189 (save $310): This 2024 MacBook Pro, powered by an M4 Pro chip, will give you all the power you need for productivity. It also comes with a 16.2-inch display and 512GB of storage.
- Apple MacBook Pro (M2 Pro) : $2,099 (save $400): An alternative is a MacBook Pro at Best Buy powered by an M2 Pro, which offers the same display size and storage.
- Apple MacBook Pro (M4) : $1,699 (save $300): If you want more memory than the aforementioned MacBook Pro, a discount is also available on a variant with 24GB of RAM.
- Apple MacBook Pro (M4 Max) : $3,499 (save $500): This MacBook has enough power to last you for years to come. It offers a 16.2-inch Liquid Retina XDR display, 48GB of RAM, and 1TB of storage.
- Apple 2024 iMac : $1,349 (save $150): Need a powerful iMac desktop PC for your creative pursuits? Check out the discount on a model powered by an M4 chip.
- Apple 2024 Mac mini : $479 (save $120): Alternatively, take 20% off the Apple Mac mini, also powered by an M4 chip with 256GB of storage.
Black Friday AirPods deals
Apple AirPods 4 wireless earbuds
for $110 (save $69)
- Current price: $110 (39% off)
- Original price: $179
A favorite audio option for Apple fans is the AirPods 4 wireless earbuds. You can save $69 ahead of Black Friday on a pair with active noise cancellation technologies and personalized spatial audio.
Also: Best AirPods 2025: I've tried every one of Apple headphones and earbuds - these are the ones to buy
Apple AirPods (3rd Generation) wireless earbuds
for $135 (save $34)
- Current price: $135 (20% off)
- Original price: $169
We also like the early discount available on these 3rd-gen Apple AirPods. You will pay only $135 while Amazon's sale and stocks last for these earbuds, powered by Apple's H1 chip.
- Apple AirPods 4 earbuds : $80 (save $49): As mentioned in our top Apple deals, this discount on the Apple AirPods 4 means they will cost you only $80 ahead of Black Friday.
- Apple AirPods Max : $430 (save $119): Another audio deal we've listed as a favorite is for the Apple AirPods Max, now priced at $430 at Amazon.
- Apple AirPods with charging case (3rd-Gen) (Renewed) : $92 (save $17): If you don't mind refurbished tech, you can pick up a pair of Apple AirPods for less than $100.
- Apple EarPods headphones (wired): $17 (save $2): You can save a few dollars on a pair of wired Apple EarPods that come with a USB-C connector.
- Apple Wireless Charging Case for AirPods (1st, 2nd-gen): $45 (save $34): If you've lost your charging case -- something I've done in the past -- you can pick up a replacement at Amazon for 43% off.
Black Friday Apple Watch deals
Apple Watch Ultra 2
for $599 (save $200)
- Current price: $599 (25% off)
- Original price: $799
Over at Best Buy, save $200 on an Apple Watch Ultra 2. This stylish 49mm smartwatch comes with a titanium case and both GPS and Cellular connectivity.
Also: The Apple Watch Ultra 2 is the premium smartwatch I prefer - here's why
Milanese Loop band, stainless steel
for $10 (save $6)
- Current price: $10 (38% off)
- Original price: $16
If the band for your Apple Watch is looking a bit tired and bruised, you might be interested in this deal for a replacement. Available in the range of colors -- although the Midnight version is the cheapest -- these stylish stainless steel bands are compatible with smartwatch models between 41mm and 49mm.