My favorite color e-reader is on sale for its lowest price ever, and it's not made by Kobo or Boox
Publish Time: 21 Nov, 2025
Kindle Colorsoft against a wooden table
Allison Murray/
Amazon Kindle Colorsoft for $170 (save $80)
ZD recommends
4/5 Editor's deal rating
View at Amazon

Follow : Add us as a preferred source  on Google.


There's no better time than winter to cozy up with a good book. And, if you're an avid reader, an e-reader is the way to go, as it houses an entire library of books in one compact device. 

Also: The best Black Friday Kindle deals you can buy right now

My favorite e-reader is the Kindle Colorsoft , and ahead of Black Friday next week, it's already on sale for $80 off, making it cost just $170. Amazon's price tracker says this is the lowest price the Colorsoft has ever sold for. CamelCamelCamel, an independent price tool, agrees. 

Kindle Colorsoft with color highlights on the page of a book
ZD recommends
Amazon Kindle Colorsoft for $170 (save $80)
View at Amazon

I had the opportunity to go hands-on with the Kindle Colorsoft when it debuted last fall, and it still outperforms every other color e-reader I've tested. Amazon has given this Kindle a noticeable performance upgrade: it zips through the Kindle library when selecting a book, and pages in your book turn quickly without any annoying lag effects. 

Also: The best Kindle Black Friday deals live now

The color display isn't pixelated like some other color e-readers I've used, and its highlight feature enables new ways to read books--you can also highlight passages in your books in different colors and organize them into categories (i.e., quotes in yellow, facts in blue, characters to remember in purple, etc.).  

Also: One of the best color E Ink tablets I've tested is not made by Kobo or Boox

Especially if you're someone who enjoys reading comics or magazines, this is the perfect e-reader for you, as images pop in vivid color, even in direct sunlight. 

If you're looking for the perfect gift for the reader in your life (or even yourself), get the Kindle Colorsoft while it's discounted for Black Friday. 

Find more Black Friday deals

How I rated this deal

This Kindle Colorsoft deal, offering 32% off, is rated 4/5 according to 's deal-rating system. This particular Kindle also rarely goes on sale (only during events like Prime Day or Black Friday), making it an even more desirable deal to snag. 

When will this deal expire?

This is an early Black Friday deal, so we expect this discount to last until the sales event officially starts on Friday, Nov. 28, and throughout that weekend as well. 

Show more

How do we rate deals at ?

We aim to deliver the most accurate advice to help you shop smarter. offers 33 years of experience, 30 hands-on product reviewers, and 10,000 square feet of lab space to ensure we bring you the best of tech. 

In 2025, we refined our approach to deals, developing a measurable system for sharing savings with readers like you. Our editor's deal rating badges are affixed to most of our deal content, making it easy to interpret our expertise to help you make the best purchase decision.

At the core of this approach is a percentage-off-based system to classify savings offered on top-tech products, combined with a sliding-scale system based on our team members' expertise and several factors like frequency, brand or product recognition, and more. The result? Hand-crafted deals chosen specifically for readers like you, fully backed by our experts. 

Also: How we rate deals at in 2025

Show more
I’d like Alerts: